April 30, 2026

Dry Pipeline, Full Belief!

Dry Pipeline, Full Belief!
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Dry Pipeline, Full Belief!
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This one is different.

No guests. No script. Just Max and Lauren getting honest about what it actually feels like to build something from scratch—when the pipeline is dry, the bills are real, and the confidence gets tested daily.

They talk about:

  • The fear that comes with betting on yourself
  • Why “contact roulette” might be the best lead gen strategy right now
  • Financial pressure vs. belief in the long game
  • What it really means to go all-in
  • And why this might be the exact moment that matters most

If you’ve ever taken a leap—or are thinking about it—this episode is for you.

Because this is the part no one talks about.

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All right,

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Back on ski and sell out this time

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with just Max Doylene and Lauren Angerosa.

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And we're getting all kinds of deep the last couple of

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days into life and all the

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things. The things we've done to get our head right,

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still need to do to get our head right.

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Speak for yourself.

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Exactly. Yeah.

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Yeah. Talking about all that shit and then talking about finances,

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all that stuff, which has been a little tough because

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we're not as busy as we'd like to be. So we find ourselves, like,

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in that idle hands are the devil's playground kind of world,

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whereby we're like, what are we doing wrong? Why don't we

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have more deals in the hopper? And then we

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get a lot of positive feedback from peers and the people we have worked for,

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work with. But the pipeline's

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pretty dry right now, and that's a little terrifying, right?

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Disconcerting. Yeah. Mm. Yeah. And without getting too deep into

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it right out of the gate, that that thing has yielded,

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like, a bit of an urgency this week that's actually turned into something

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fun for me. What's that? Contact roulette.

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Oh, yeah. That's fun,

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right? It was fun. It's fun. Especially because I feel like I have

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so much lunch in my teeth right now. Sorry. They can tell.

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I know. For the listener,

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there are two parts of it that were fun. One was just the exercise

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in general, where you swipe up on your contacts and close your eyes and then

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stop the rolling and call whoever you land on.

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Yeah. The other fun part was

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that we had loose, established rules, which you followed

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and I did not, since I like to do things my

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own way. And I was uncomfortable. You know, it just comes up

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about that, and it's, like, weird. We're gonna have to add color to it.

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But what was it? Autonomy? Was that what we were talking about yesterday

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when we were talking about, like, journeys that people take in their mind and,

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like, how to agency and how it felt

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to me, at least, like you were calling me out for needing agency. And that's

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why I don't like ceremonies.

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Are you putting it back on me? Well, yeah, because you

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can't play Contact Roulette and not have agency

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over whether you call the person that you. Your finger

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lands on. Where? Today I called a contact called

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Becky Wedding my phone, and it was some dude

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named Juan or something like that. And I didn't

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leave a message because I didn't feel like it would turn into anything but impromptu

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deleted the content. But there's zero chance you're calling Becky Wedding out

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Of your phone. Yeah, probably right this week.

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Next week. Bills are coming in next

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week, by the way. So we have, like, your bills, you know.

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What was all the bills? My annual life insurance policy

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is next week or the week after, but we got the heads up that it

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was due. And then, like, our car insurance, it was all

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the, like. Doesn't happen regularly, but happens every

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year, so. And I was like,

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oh, yeah, yeah. You know

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what's interesting about that? That I think is going to be fun. I have to

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look at. Oh, no, keep going. Now I'm

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looking at the shit in my teeth. Oh, I thought you were picking your nose

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with. With the mic and the way I couldn't see visual assistance.

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You're looking at yourself picking your own nose.

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No, and the reason I picked up my phone was to record this so that

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we don't have to. Because on my side, there's some stuff after.

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But what were we talking about?

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We were talking about agency. Yeah. But there

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was something else. Oh, bills. Big bills. Bills.

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I think in a year, maybe even less than

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that, we'll look back at this episode and sort

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of be thankful for the perspective that it gives us when we're talking about whether

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we can cover a bill or how we're going to get through the next

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moment because the pipeline's dry and how uncomfortable that is.

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And maybe that's just false confidence or whatever

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it is, but it's just, like, there's enough of this business going on around us

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that, you know, I still have total faith in us, and I

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think we're gonna make it, but we are gonna have that

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moment where we're like, remember, you know, like the story of a

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couple who's sitting in their studio apartment wherever, and then

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10 years later, they're like, remember ordering Chinese food and

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not having a table to eat on? Yeah, enough money for two. Yeah.

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Like, it feels a little bit like that. Right. And it's. It's strange to be

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there at this stage in life with

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so much life experience and positive feedback

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and all the things yet. Yeah,

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well, I think that pushes on. It's strange to be here in

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this time of life. And the. With all of that is

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its own bucket. But the other bucket for me, that I'm recognizing is the

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financial impact. If. If it

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were just Steve and I, we could live in our

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camper in the mall or parking lot, have no

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bills, and we'd be fine. Like, one of the parts

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of our relationship that is steadfast and

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foundational is that you can pluck everything off

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of Us that we have grown into as a couple and plop

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us anywhere. And I have complete trust that we're fine. And. And, you know,

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our kids are very flexible and don't need a whole lot

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either. And it's like, I get the email about this lacrosse

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camp. That would be cool. And I get the, you know, Hayden's going to camp

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this summer that we need to buy a flight for. And it's things like that

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where when I feel like that is

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a much bigger stress than I want it to be,

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that feels shitty. I think that's an interesting thing too,

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though, because I think about those things too, and I want to provide every possible

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thing I can. But the creativity to

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live within those means, too, and to be okay in

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the parking lot didn't come from the.

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Just the forever capability to jump on a flight and

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go to a lacrosse camp across the country for you and Steve.

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And so there's an element moment of, like, gratitude.

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I mean, I've put it down like, gratitude for the grind is real.

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I'm thankful that my kids are watching. Joanna and I go through that.

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I think we feel similarly about our capabilities on our

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own. I was telling you about, like, an argument we had while we were traveling

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recently, and Joanna and I had to just. We had a little thing about something

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with the kids and tech time or some bs, and then we go.

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We were by the ocean. We had to get in the water. So we just

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went. By the time we got down to the water, we were like, we don't

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fight about anything that's not related to the kids. So it's all their

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fault we're good.

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And, like, turns out it turns out it's all their fault.

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They do have a lot of stress, but they also

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provide us the opportunity to look at ourselves in a different way and go,

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you know what? It's actually pretty cool. We're good. Let's just.

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Let's get to that good place. Let's navigate it and get onto the next thing.

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And we let them see that, Right? And so letting them see where you

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guys are, there will be plenty of time in your life where

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you're gonna get to buy that flight for them when they'll appreciate it even more

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than they will now playing lacrosse. Because as much as lacrosse

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matters right now, lacrosse doesn't matter, period,

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to almost anybody, lacrosse doesn't matter.

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It's true. It's true. And I think that

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is a little bit of a, you know, I didn't perseverate in that way,

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and I know that I Think it's the,

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you know, my circling the drain time is either

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as I'm falling asleep or when I sit up in bed at 2am and I'm

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like, shit, why am I awake? And then it's just.

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And in those moments it's hard to kick out

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of that drain because there's enough societal

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influence and also narrative that runs in my

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head at times that says this should be different.

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Yep. A hundred percent. Yeah. I mean,

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look, I can't push back on it. And we can make all the different reasons

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for where we are, how we are, you know, try and make whatever.

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Make something that shitty feel good. Yeah. Or whatever.

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But at the end of the day, it's like this is where we are.

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We keep grinding. We both have confidence in the future and

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we might have to do some things in the short term to make it happen.

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Yeah. Right. I mean, that's what it is. Totally. And you know,

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I think you touched on something earlier that is interesting because through

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probably mostly podcasts of hearing people who

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have started businesses, which I don't listen to a ton of them, but the ones

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that I have listened to, one thing I've heard a few times and I'm trying

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to think of who the last one was, but is this a little

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bit of a common thread of blind or naive belief

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that carries through to the other side that looking

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back on that, you can be like, holy shit, that was really risky. You're dumb.

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Mm. But because that those

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blinders are on because. And which I think we have, both of us have.

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And I think we're in it right now, which is this is going to work.

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We know it's going to work and it's going to work. Well right

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now it's fucking pokey. Yeah. It's terrifying.

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It's terrifying to jump off the cliff. Yeah. And like being

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under contract, so I'm under contract on the corner store. So I'm getting out of

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my 22 year career completely. Just like you did.

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And yeah. That's gonna join me. It'll be in the

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supper box a little. A little. Let's do this.

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Right. I thought it's. It's multiple things obviously. And that's funny,

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but it's also true. Right. It's like I never

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want to be in a business relationship that's not equal.

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And if I have a backstop that's different than your backstop,

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that doesn't feel like a 5050 relationship.

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And that doesn't. That's just like, I don't know what the hell that is.

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It's just the buy in that I think is needed for teams

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to work. Any team, whether you're Michael Jordan's partner or point

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guard or coach or whatever, you gotta buy in, you gotta get in and you

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gotta be willing to run the laps. And so there's part of that.

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I hear some of that in your dad for sure. Yeah. There's part belief,

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there's part being done with your old life. Like some

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of that 10x stuff. Like what got you here isn't going to get you there.

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Right. The lessons you learn there help. But what got

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you here is not going to get you there. And there is way over there

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right now and we got to keep fucking grinding to get there.

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But, like, I'm not going to. I'm not about to let you

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hang out there and flapping the wind with more risk

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or more of a commitment than mine.

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Like, not that you ask for it, not that you need it,

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but that's just not how. That's just not how I feel

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comfortable in my shoes. And therefore we

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can't quite feel totally comfortable being all in on the same thing.

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If one of us has 25% of our energy somewhere else.

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Yeah. Just doesn't. Doesn't work. Yeah. So I'm excited and terrified

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and all of the things for that. And we're

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35 days away from that, so hopefully

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we can afford to make it through the next 35 days.

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Maybe some advertisers are going to love ski and sell out so much that they're

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going to. We need to be on that. Yeah.

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They're going to come start chasing us down. Have I told you about. I don't

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think I have because it just happened. My buddy Jason, who you met.

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Shout out. Shout out Jason, about to build a billion dollar

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company, by the way. Just, just underneath AI. He's building the

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tools. If we publish this. Thank you,

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Jason. He told me about a podcast called Acquired,

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which is, from what I can tell, I'm only one episode

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and not even the full episode in, but it's these two dudes who do really

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deep dives into the, you know,

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a biz like the birth and life of a business. And right

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now, the one I'm listening to is F1.

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Fucking amazing. It's. They. They do such a great job.

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It is two guys talking in a room. This one guy laughs all the time.

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He just laughs and laughs. It's fucking hilarious. And all to say

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one thing I took away from that is their episodes on

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average are three plus hours. They just sit around

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and Talk. Yes. And I cannot turn it off.

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Really? Yes. You listen to three hours. I have listened to

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the better part of three hours. It's like I'm in the car for 20 minutes,

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I'm cooking dinner and nobody's around. So I put it in my headphones.

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Like I've listened to a lot of it. One episode. How many episodes

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do they have? A ton. Did I get paid to do this? Like I did

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it. Sorry. This is where I get. This is how I got there. Because they'll

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be talking and in different podcasts. My experience is that the

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people are doing the podcast and then there's a break and then there's advertisements.

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Right. Who like somebody else reads or they read, but it's pre recorded or whatever.

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These dudes just bake them right in. So much fun. Talking, talking, talking.

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And they're like, okay, now's a great time to talk about our friends over at

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Ritz Crackers.

225
00:15:01,810 --> 00:15:05,570
No, I feel like is a Ritz Cracker. Just as I'm,

226
00:15:05,960 --> 00:15:09,480
you know, I need a little water. Yeah. But so they're, they're.

227
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I don't know who the company is, but we could, we could squeeze it into

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this. I'm trying to think of a Alberto's Good

229
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breakfast burritos. Yeah. You know, go get some any day. Burritos.

230
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Yeah. Packaged for meetings

231
00:15:25,380 --> 00:15:29,360
and there's a drive through. They actually had a cater box

232
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of Alberto's at my Park City Board of Realtors mandatory

233
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ethics class. Do you think that's because

234
00:15:37,400 --> 00:15:40,920
Alberto's burritos are good or convenient?

235
00:15:41,480 --> 00:15:44,840
I think they. Well, do I want them to be our sponsor?

236
00:15:47,480 --> 00:15:51,240
I think they are both good and convenient. Yeah.

237
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From somebody who has had to help manage

238
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and come up with ideas for how to feed a big group of people.

239
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Yeah. It is so impactful and people can do it well.

240
00:16:02,030 --> 00:16:05,950
So their burritos come like well proportioned with a

241
00:16:06,450 --> 00:16:10,230
sticker on it that tells you what it is. We're totally getting it. That sticker

242
00:16:10,730 --> 00:16:12,990
is going to have ski and sell out on it next week.

243
00:16:14,430 --> 00:16:18,030
And this is how you sell $5 million homes,

244
00:16:18,530 --> 00:16:21,590
everybody. Correct. Actually, do you know who goes the best? Maybe they want to be

245
00:16:22,090 --> 00:16:25,230
our sponsor too. Cafe Rio. Oh, God,

246
00:16:25,700 --> 00:16:29,140
yeah. Cafe Rio. Do you have a nice

247
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bathroom? Because you're going to spend a lot of time there.

248
00:16:34,500 --> 00:16:38,060
Good reading material. You want a three and a half hour podcast to listen

249
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to. Buy some Cafe Rio. Cafe Rio.

250
00:16:45,380 --> 00:16:48,660
We could not publish this episode. We definitely

251
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can. It will be good. That's so funny.

252
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It's just that creamy.

253
00:16:57,630 --> 00:17:01,190
Okay. That you're going down. That is Dark

254
00:17:01,690 --> 00:17:04,910
hole. Oh, my God.

255
00:17:05,550 --> 00:17:09,390
So funny. Yes. The general takeaway

256
00:17:09,890 --> 00:17:12,910
right now is I think we both are. But I will speak for myself.

257
00:17:13,310 --> 00:17:17,270
Terrified. I've never been in a position that

258
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I'm in right now that I willingly put myself in. And knowing

259
00:17:21,500 --> 00:17:26,280
going into it that this is where we could be. I've never had

260
00:17:26,780 --> 00:17:30,840
that financial insecurity, and it feels counter to everything that I have

261
00:17:31,000 --> 00:17:34,480
now. Well, I think you're. You know, it's so funny because you.

262
00:17:34,980 --> 00:17:37,880
You said earlier, like, the Follies in Park City started.

263
00:17:38,380 --> 00:17:40,760
The Follies in Park City are a play. They make fun of a bunch of

264
00:17:41,260 --> 00:17:44,920
stuff. And the opening of the Follies is all the real estate companies in town,

265
00:17:45,400 --> 00:17:48,890
names hung around people while they're, you know, warming their

266
00:17:49,390 --> 00:17:52,850
hands over an open fire by, like, a bin or something because they're homeless,

267
00:17:52,930 --> 00:17:56,370
burning trash. And it's like, great time to get into

268
00:17:56,870 --> 00:18:00,050
real estate, Lauren, and way to have faith in me,

269
00:18:02,450 --> 00:18:05,970
you know, it is interesting, though. We're seeing a lot of, like, there's a

270
00:18:06,470 --> 00:18:10,130
lot of business being done, but it is changing in.

271
00:18:10,690 --> 00:18:14,490
In certain markets. Right. It's a little shifty.

272
00:18:14,990 --> 00:18:18,500
Yeah. And seasoned agents in our

273
00:18:19,000 --> 00:18:22,340
office are saying the same thing, which is this is not following

274
00:18:22,820 --> 00:18:26,020
a pattern that I've seen. Yeah. Yeah. And it's.

275
00:18:26,500 --> 00:18:29,820
I don't know. There's. I. I go back to the beginning of our conversation

276
00:18:30,320 --> 00:18:33,380
here, and I go, okay, you know what's going to be fun about this conversation

277
00:18:33,620 --> 00:18:36,940
is also like, well, yeah, look at when

278
00:18:37,440 --> 00:18:41,060
you guys kind of started to really build your book on the residential

279
00:18:41,560 --> 00:18:45,330
side and. Right. Like, interest rates are north of

280
00:18:45,830 --> 00:18:49,610
6%, and we're at war all over the country and nobody can agree

281
00:18:50,110 --> 00:18:52,650
on whether the sky's blue or not. You know,

282
00:18:53,610 --> 00:18:57,090
one of my employees is getting picked up by ICE yesterday. Right.

283
00:18:57,590 --> 00:19:01,770
Like I told him, Steve, about that. It's. Yeah, it's just there's crazy

284
00:19:02,270 --> 00:19:04,850
stuff going on, but I will lean into, like,

285
00:19:05,350 --> 00:19:08,910
Jonathan, he always said, where there's chaos,

286
00:19:09,410 --> 00:19:13,030
there's opportunity. Just keep your eyes open. And I've.

287
00:19:13,530 --> 00:19:17,070
I believe that to be true. And I think that there's a ton of opportunity

288
00:19:17,570 --> 00:19:20,910
out here. And I think that, you know, I think contact

289
00:19:21,070 --> 00:19:25,230
roulette and like, changing the focus from building

290
00:19:25,310 --> 00:19:28,550
structure, which is what we spent a lot of time doing, like,

291
00:19:29,050 --> 00:19:32,590
anticipating being busy and trying to build systems for.

292
00:19:33,090 --> 00:19:36,150
That didn't get us busy. It didn't get us busy. We spent a lot of

293
00:19:36,650 --> 00:19:39,590
time in the office. We did this, which is Good. And it's. Now it's second

294
00:19:40,090 --> 00:19:43,350
nature to us, which is good. We built a little bit of a reputation,

295
00:19:43,850 --> 00:19:46,950
which is good. But, yeah, we're at. I mean, what are we at?

296
00:19:47,450 --> 00:19:50,790
5. Day five of, like, okay, time to reach out to everybody, you know,

297
00:19:50,870 --> 00:19:53,830
time to go call around and ask. Right? Yeah.

298
00:19:54,790 --> 00:19:58,110
That's like 101. Right. And we're five days into that. Like,

299
00:19:58,610 --> 00:20:02,100
if we're really honest with ourselves. Right. We're about five days into

300
00:20:02,600 --> 00:20:05,620
that. So, yeah, that gives me

301
00:20:06,120 --> 00:20:09,140
confidence, because what happened the other day on our first five.

302
00:20:09,780 --> 00:20:13,060
Yeah. You had two. Two leads that are, like,

303
00:20:13,460 --> 00:20:17,100
somewhat legit. Yeah. Takes time to cultivate

304
00:20:17,600 --> 00:20:20,860
a lead that happened in the first five clicks. Like, I don't

305
00:20:21,360 --> 00:20:25,380
know. I don't think we're gonna have 20 to 30%, you know,

306
00:20:25,540 --> 00:20:28,180
success rate on this, but. Yeah.

307
00:20:28,780 --> 00:20:32,420
Okay. So something else I want to. Maybe I'm shifting

308
00:20:32,920 --> 00:20:36,700
gears because that makes me feel pukey, but I like it. Let's shift gears because

309
00:20:37,200 --> 00:20:40,500
I don't want you to puke. Could go get you some

310
00:20:41,000 --> 00:20:44,419
Cafe Rio. Feel their pocket

311
00:20:44,919 --> 00:20:48,220
sponsor bags. No. So we went to

312
00:20:48,720 --> 00:20:52,620
the Follies last night, which has become a tradition in my family. We take the

313
00:20:53,120 --> 00:20:56,420
kids. There are no other children that go. People look at

314
00:20:56,920 --> 00:21:00,500
us like we are terrible parents because it's not inappropriate. There's, like,

315
00:21:01,000 --> 00:21:03,980
a few things, but it's fine. Kids love it.

316
00:21:04,860 --> 00:21:08,100
And one of the things since November, which is

317
00:21:08,600 --> 00:21:10,940
my guide post of when I left my job,

318
00:21:11,500 --> 00:21:15,260
about this transition that I think on

319
00:21:15,340 --> 00:21:18,940
some scale I predicted but didn't fully.

320
00:21:19,440 --> 00:21:22,950
Is this transition process,

321
00:21:23,990 --> 00:21:27,510
both because of what I'm doing and also because of the change

322
00:21:27,830 --> 00:21:31,350
in my ability to be more active

323
00:21:31,850 --> 00:21:35,230
and control my days. And what the reality is and

324
00:21:35,730 --> 00:21:39,470
what I want to do is that I've been able to slow down

325
00:21:39,970 --> 00:21:42,950
and see people in town who I haven't seen in forever.

326
00:21:43,750 --> 00:21:47,030
Even, like, walking from the office on the rail trail to.

327
00:21:48,140 --> 00:21:51,020
It's not called that anymore. Where do we go for lunch?

328
00:21:51,900 --> 00:21:55,340
Are you kidding me? I can't believe what it's

329
00:21:55,840 --> 00:21:58,620
called now. Oh. Urban. Oh. Oh,

330
00:21:58,780 --> 00:22:02,700
yeah. Well, you got to say the first one. I don't. You're right.

331
00:22:02,780 --> 00:22:05,500
What is their weather now? Natural grocers. No,

332
00:22:05,820 --> 00:22:09,180
that's in Heber. Good Earth. Geez.

333
00:22:10,220 --> 00:22:13,180
They're going to be our sponsor for sure.

334
00:22:13,810 --> 00:22:17,090
Just the act of, like, physically being in town.

335
00:22:17,490 --> 00:22:20,770
Yeah. And being back in places that

336
00:22:21,410 --> 00:22:24,770
used to be stomach grounds for me and

337
00:22:25,570 --> 00:22:28,690
my contact roulette. Yesterday or day before,

338
00:22:29,330 --> 00:22:32,250
I called my friend Michaela, who was an old neighbor of Mine, who I hadn't

339
00:22:32,750 --> 00:22:36,170
talked to forever. And it was the most lovely conversation. It was

340
00:22:36,670 --> 00:22:40,250
great. So part of what this

341
00:22:40,750 --> 00:22:44,530
transition is gifting me with, which I can hold on

342
00:22:45,030 --> 00:22:48,530
to when I'm scared and feel peaky, is I've

343
00:22:49,030 --> 00:22:52,570
always crave that community connection

344
00:22:52,730 --> 00:22:55,809
feel, and it has

345
00:22:56,309 --> 00:22:59,290
been more present, which is really nice. Your community connection is.

346
00:23:00,570 --> 00:23:04,090
Yeah, that's the opposite for me, which is, you know,

347
00:23:04,590 --> 00:23:07,810
because I was way too deep. Yeah. And. But I think

348
00:23:08,310 --> 00:23:12,210
that that community connection that I had built

349
00:23:12,710 --> 00:23:16,130
certain tools that allow for this to be a pretty good journey.

350
00:23:17,970 --> 00:23:21,410
What is the. What do you think? Is the. Like.

351
00:23:21,889 --> 00:23:25,250
Tell me more about that. Like, is it just bumping into people you don't know

352
00:23:25,750 --> 00:23:29,410
or you do know, or what is the. And then. Are you doing it intentionally?

353
00:23:29,910 --> 00:23:33,270
Are you. I think that.

354
00:23:33,770 --> 00:23:37,110
I mean, so much of where my career has been has

355
00:23:37,610 --> 00:23:40,710
not had anything to do with the community. Yeah.

356
00:23:42,230 --> 00:23:45,550
It had to be secret, frankly. Didn't necessarily

357
00:23:46,050 --> 00:23:49,510
have to be secret, but I was not working with anybody. Like, I never worked

358
00:23:50,010 --> 00:23:53,750
with families locally. We didn't have reason to

359
00:23:54,470 --> 00:23:58,830
even have professional connections outside of my sphere locally,

360
00:23:59,330 --> 00:24:02,390
because they weren't going to be referring kids to us. You know,

361
00:24:02,890 --> 00:24:07,430
it wasn't. It just didn't make sense. So I

362
00:24:07,930 --> 00:24:11,630
think the intention behind talking with and seeing people that I maybe haven't

363
00:24:12,130 --> 00:24:15,870
seen in a while is partially time, because I can justify,

364
00:24:16,670 --> 00:24:20,310
like, oh, I'm gonna go for a hike or get coffee or something

365
00:24:20,810 --> 00:24:23,150
with this person I haven't seen in forever. And I would love to see them

366
00:24:24,120 --> 00:24:28,440
because I am in control of my schedule

367
00:24:28,520 --> 00:24:32,440
more. So if time is money

368
00:24:32,940 --> 00:24:37,200
and you have a bunch of time, then you're crushing thanks

369
00:24:41,240 --> 00:24:45,000
I mean, you just made a fortune. Fortune the last seven

370
00:24:45,500 --> 00:24:49,610
months. I'm gonna see if my American Express bill

371
00:24:50,110 --> 00:24:52,810
will be paid. Do you take hikes?

372
00:24:53,290 --> 00:24:56,090
Yeah. Take some more photos.

373
00:24:56,410 --> 00:24:59,930
We'll post them. Yeah. Okay. Well,

374
00:25:00,330 --> 00:25:03,850
I mean, I'm. I. I think it would be a

375
00:25:03,930 --> 00:25:07,530
complete failure if at this point you didn't see some

376
00:25:08,030 --> 00:25:11,610
positive something out of this whole journey. You know, if.

377
00:25:12,170 --> 00:25:15,570
If, frankly, if the financial piece is the piece

378
00:25:16,070 --> 00:25:19,430
that is, like, kind of the only piece that's missing right now. Because,

379
00:25:19,930 --> 00:25:23,710
like, it feels to me like that's. That's kind of one. That's the fun.

380
00:25:24,210 --> 00:25:27,350
That's the primary piece. That's the piece that's missing right now.

381
00:25:27,590 --> 00:25:31,150
And I think that there's, like, there's goodness to

382
00:25:31,650 --> 00:25:34,950
some of this other stuff. And, like, when you go back, you talk about business

383
00:25:35,030 --> 00:25:38,710
podcasts or. I mean, I listen to that stuff too.

384
00:25:38,870 --> 00:25:42,230
A lot. I was listening to a lot for a while and maybe you

385
00:25:42,730 --> 00:25:46,000
should go listen to it again and like, start from the beginning and

386
00:25:46,500 --> 00:25:50,080
like, it's. I mean, it's so apparent that we're

387
00:25:50,580 --> 00:25:53,240
in that. You said it the other day. I was like, how's. How's this feeling?

388
00:25:53,740 --> 00:25:56,680
And you're like, I think this is the hard part. I think this is the

389
00:25:57,180 --> 00:26:00,360
hard part. This transition from, like, knowing you're capable,

390
00:26:00,860 --> 00:26:04,800
being set up, being in the right place, having all the right tools,

391
00:26:05,440 --> 00:26:08,720
but not having the business turnover that you need to make

392
00:26:09,520 --> 00:26:13,050
ends meet. That's the part. That's the

393
00:26:13,550 --> 00:26:16,650
part. And that's the. That is. What's the word? I swear

394
00:26:17,150 --> 00:26:22,010
my brain has not been functioning fully. That is the interesting

395
00:26:22,510 --> 00:26:28,570
overlap where I think if

396
00:26:29,070 --> 00:26:33,050
the financial pressure wasn't there, could this adventure

397
00:26:33,550 --> 00:26:37,790
be as successful as it would be, as it will be? Because if

398
00:26:38,290 --> 00:26:41,310
I didn't need to pay my bills. We're.

399
00:26:42,190 --> 00:26:45,470
My day to day is good right now. You know, like, we went and

400
00:26:45,970 --> 00:26:49,510
saw some open houses yesterday. It was great to see some. You know,

401
00:26:50,010 --> 00:26:53,229
there was. I met some new people. I walked through a house I actually thought

402
00:26:53,729 --> 00:26:57,350
was far more lovely than a lot of houses we've seen recently. They made good

403
00:26:57,850 --> 00:27:01,550
choices. It was a great location. All the things that stuff is interesting

404
00:27:02,050 --> 00:27:05,150
for me, I like those things. And, you know,

405
00:27:05,650 --> 00:27:09,510
we've had speakers or whatever in the brokerage that I learned things

406
00:27:10,010 --> 00:27:14,670
from. There's goodness going on that I enjoy that if the

407
00:27:15,170 --> 00:27:18,830
pressure to make the money wasn't there, could you

408
00:27:19,330 --> 00:27:23,390
just kind of meander through this? Yeah, And I think that that's actually a fear.

409
00:27:23,890 --> 00:27:27,310
Right. When you get really. Let's say you. You get there and you get

410
00:27:27,810 --> 00:27:31,190
comfortable. Right. That's the other part about business. Like,

411
00:27:31,330 --> 00:27:34,970
you gotta stay uncomfortable in some way. The house

412
00:27:35,470 --> 00:27:38,130
you're talking about, ironically, has been on the market since November.

413
00:27:38,290 --> 00:27:41,730
Yeah. And they thought it would move real

414
00:27:42,230 --> 00:27:45,930
fast. Right. So, like, God, you know, I don't know. I don't

415
00:27:46,430 --> 00:27:48,890
know it. I don't know if we're in a cycle. I don't know what we're

416
00:27:49,390 --> 00:27:52,690
in. But I do think that we're leaning into our strengths,

417
00:27:53,190 --> 00:27:57,010
which is the people. And like, we continue to make end roads in

418
00:27:57,510 --> 00:28:01,530
our relationships. And yeah, maybe we've been a little misguided.

419
00:28:02,030 --> 00:28:04,730
I mean, we were building a lot of relationships just in the brokerage for a

420
00:28:05,230 --> 00:28:08,490
while, and then, you know, we just started kind of reaching out,

421
00:28:09,690 --> 00:28:13,770
maybe just rekindling old relationships and stuff.

422
00:28:14,270 --> 00:28:18,010
And Yeah, I think this is the hard part. And to your point,

423
00:28:18,810 --> 00:28:22,090
I don't think we would be. I don't think we'll get to where we want

424
00:28:22,590 --> 00:28:25,810
to get to without going through this. Yeah. I just don't. I'm.

425
00:28:26,310 --> 00:28:29,840
I'm with you. Like, you got. You gotta grind. You just have to.

426
00:28:30,400 --> 00:28:33,760
I'm, like, part of the concession we have to make. And I had to

427
00:28:34,260 --> 00:28:37,560
have this conversation with Joanne. I was like, babe, there's gonna be some Saturdays I

428
00:28:38,060 --> 00:28:41,840
gotta be working. Right? Like, I can't. I'm sorry. I just can't be, like,

429
00:28:42,480 --> 00:28:45,760
Friday at noon, I'm out and back, Monday at 9.

430
00:28:46,260 --> 00:28:49,440
Like, that's just not how this is gonna work. As much as I'd like it

431
00:28:49,940 --> 00:28:53,200
to. That's why we have a team every other week. We can split it up

432
00:28:53,700 --> 00:28:56,720
or whatever. If we get invited to sit open houses and do things like that,

433
00:28:57,270 --> 00:29:00,830
we gotta say yes and go figure it out. Right. Like, that's gonna be part

434
00:29:01,330 --> 00:29:04,710
of it. And hopefully that builds a muscle that actually feels good long term.

435
00:29:05,030 --> 00:29:08,790
Because when we have those listings, we gotta hold those open houses

436
00:29:09,290 --> 00:29:12,869
on Saturdays. We might as well build the muscles. Yeah. And that's what I've

437
00:29:13,369 --> 00:29:16,110
had to do in the past. And, you know, like, we just need to get

438
00:29:16,610 --> 00:29:18,790
to it, and so that's part of it too.

439
00:29:19,350 --> 00:29:23,520
Okay, so based on your previous real

440
00:29:24,020 --> 00:29:27,680
estate experience and maybe just residential commercial. So different.

441
00:29:28,400 --> 00:29:31,960
If you were to look in your crystal ball a

442
00:29:32,460 --> 00:29:35,600
year ago or however long ago we started talking about this adventure. Yeah.

443
00:29:36,080 --> 00:29:39,520
Would you have predicted this is where

444
00:29:40,020 --> 00:29:44,160
we'd be right now? And can you put

445
00:29:44,660 --> 00:29:48,160
your answer in the world of, like, optimism?

446
00:29:49,100 --> 00:29:52,180
You know, it would be easy for you or me to be like,

447
00:29:52,680 --> 00:29:55,140
no, this is not where I thought we'd be. I thought we'd be crushing it.

448
00:29:55,640 --> 00:29:59,820
Or any. If I'm honest, I would say that

449
00:30:00,780 --> 00:30:04,300
my gut reaction is no. I would have

450
00:30:04,800 --> 00:30:09,500
assumed we would have a couple more things going also.

451
00:30:09,740 --> 00:30:13,140
No, I did not anticipate we would be

452
00:30:13,640 --> 00:30:17,330
crushing it. Well, four months into you having your

453
00:30:17,830 --> 00:30:21,410
license. No, like, your. Your real estate license

454
00:30:21,910 --> 00:30:24,770
came on in January. So, like,

455
00:30:25,410 --> 00:30:29,090
you know, that's always the piece that I have to go back to is like,

456
00:30:29,590 --> 00:30:33,010
okay, how long have you actually been. Not you, but how long

457
00:30:33,650 --> 00:30:37,410
we actually been doing what we're trying to do? And then

458
00:30:37,970 --> 00:30:42,420
also putting the. The lens on it that is the

459
00:30:42,920 --> 00:30:45,500
teams we want to be chasing have.

460
00:30:46,380 --> 00:30:50,460
You know, they're the best of the best. And we've always kind

461
00:30:50,960 --> 00:30:53,660
of. We put ourselves in this zone where we're like,

462
00:30:54,160 --> 00:30:58,260
look, let's build to be that. Let's not wallow

463
00:30:58,760 --> 00:31:02,300
in these other steps, these other places along the way. We know

464
00:31:02,800 --> 00:31:06,700
we have to do them. But a lack of satisfaction

465
00:31:07,200 --> 00:31:10,740
with that step, I don't know, maybe that's misguided a little bit. I'm not

466
00:31:11,240 --> 00:31:15,020
sure. But I think that the realist

467
00:31:15,520 --> 00:31:19,620
in me says, no, of course not. Like, it's going to take two

468
00:31:20,120 --> 00:31:23,740
years. It's going to take people reselling their house.

469
00:31:23,820 --> 00:31:27,100
Right. Like, that's literally what it's got. You got to get to

470
00:31:27,600 --> 00:31:30,780
that point before you have that pipeline. It's going to take a long time.

471
00:31:31,340 --> 00:31:34,860
Did I think the organic nature of a little bit

472
00:31:35,360 --> 00:31:38,760
more traffic would be better than it is right now? Yeah, I did, for sure.

473
00:31:39,160 --> 00:31:42,320
I frankly, I've never have asked you to come

474
00:31:42,820 --> 00:31:46,480
over and take as big of a leap as you did and we

475
00:31:46,980 --> 00:31:49,800
asked each other, but I wouldn't have been as comfortable being like, yeah,

476
00:31:50,300 --> 00:31:53,920
let's go. Right. If I thought that we

477
00:31:54,420 --> 00:31:57,800
wouldn't have at least one or two listings in the. In the bag right now,

478
00:31:58,440 --> 00:32:02,800
that would. I would have been like, okay, well, let's figure out how to navigate

479
00:32:03,300 --> 00:32:06,860
this a little bit in a softer way. Yeah. But I'll also

480
00:32:07,360 --> 00:32:10,700
be honest with you. Like, as uncomfortable as it is,

481
00:32:11,660 --> 00:32:15,420
I think I'm thankful for the discomfort. A good friend of mine told me

482
00:32:15,900 --> 00:32:19,180
when he became a mortgage broker 25 years ago

483
00:32:19,680 --> 00:32:23,180
or 20 years ago, he. He rolled into the office and he's like,

484
00:32:23,680 --> 00:32:26,980
what's the best thing I can do today to make myself

485
00:32:27,480 --> 00:32:30,720
the best at this job? And his

486
00:32:31,220 --> 00:32:34,880
boss said, go buy a house that he can't afford that you can't afford.

487
00:32:35,920 --> 00:32:39,080
Light a fire under your ass that you can't get

488
00:32:39,580 --> 00:32:43,040
out from under or over, and you

489
00:32:43,540 --> 00:32:46,800
will get successful quickly. Right. You will find it.

490
00:32:48,400 --> 00:32:51,680
And then there was another thing that got said to me some time in

491
00:32:52,180 --> 00:32:55,610
the last seven months by you, which was I.

492
00:32:56,110 --> 00:32:59,770
You said, quote, I thrive when the heat is on.

493
00:33:00,170 --> 00:33:04,170
Right. Like, you might even procrastinate until the heat's on to

494
00:33:04,670 --> 00:33:07,610
get to that pressure where you do your best work. Yeah.

495
00:33:08,090 --> 00:33:11,050
And he's fucking on, babe. Let's go.

496
00:33:13,770 --> 00:33:16,810
Let's go. Right. I am sweating.

497
00:33:17,130 --> 00:33:20,530
Yeah. Yeah. But I think that the people who know

498
00:33:21,030 --> 00:33:24,380
you best know that this is where it's at. Yeah. And the last couple

499
00:33:24,880 --> 00:33:28,340
of days of contact cardrew. That is so good.

500
00:33:28,500 --> 00:33:32,700
Honestly, it's just showing me and us who's

501
00:33:33,200 --> 00:33:36,380
who and who's what and like, yeah, do it right now.

502
00:33:36,880 --> 00:33:39,620
Who does it land? Stop. Who is It Julie Hoff.

503
00:33:40,020 --> 00:33:43,180
Don't know who that is. I'll call her after we're done. I can't

504
00:33:43,680 --> 00:33:47,060
wait to hear. And if that turns into a sale that

505
00:33:47,560 --> 00:33:51,350
turned the ovens. Who gives a shit? Money is

506
00:33:51,850 --> 00:33:55,590
just as good here as it is there. But I

507
00:33:56,090 --> 00:33:58,830
think that kind of thing goes. I just think this is when the heat's on.

508
00:33:59,330 --> 00:34:02,830
And, dude, the timing is right, the season

509
00:34:02,910 --> 00:34:05,790
is right. This is when it's supposed to happen. Like,

510
00:34:06,590 --> 00:34:09,830
we're in the pocket. We don't need to go have business cards made.

511
00:34:10,330 --> 00:34:13,390
We don't need to learn who to call for our marketing. We don't need to

512
00:34:13,890 --> 00:34:17,439
learn who to call for. It's like, let's go, let's go.

513
00:34:17,839 --> 00:34:21,919
Right? Yeah. So 10 more reach outs tomorrow,

514
00:34:22,419 --> 00:34:25,639
and by the end of the week, we'll have more leads than we came into

515
00:34:26,139 --> 00:34:29,359
the week with. Yeah. And that's. That's what we need to do. Yeah.

516
00:34:29,759 --> 00:34:33,639
No, it's true. I think. To be continued, because you pick

517
00:34:34,139 --> 00:34:34,959
up your. Oh, yeah.

518
00:34:37,919 --> 00:34:41,980
The next part of this conversation is the

519
00:34:42,480 --> 00:34:46,460
unique experience for me of feeling

520
00:34:46,960 --> 00:34:50,700
the pressure at the same time as not

521
00:34:51,200 --> 00:34:54,900
enough of what I don't know, and understanding

522
00:34:55,400 --> 00:34:59,420
that simultaneously I am trying to do something

523
00:34:59,920 --> 00:35:02,940
to address the pressure where I do well,

524
00:35:03,500 --> 00:35:07,260
but I have to also learn what those things are or create those

525
00:35:07,760 --> 00:35:11,120
things or come up with those things at the same time. Whereas before,

526
00:35:11,680 --> 00:35:15,360
I could be like, oh, shit, you know, insert whatever

527
00:35:15,860 --> 00:35:19,200
into the line that says I should have been doing this.

528
00:35:19,760 --> 00:35:22,800
And I'm putting it off for X, y and Z reasons,

529
00:35:23,120 --> 00:35:26,600
but because I did the same, essentially,

530
00:35:27,100 --> 00:35:31,000
job, a very similar job for 20 years. Whatever was in that line,

531
00:35:31,500 --> 00:35:34,200
I knew what it was and I could do it. I just was putting it

532
00:35:34,700 --> 00:35:37,540
off. True. Clear playbook,

533
00:35:38,340 --> 00:35:42,260
easy to execute. This is not

534
00:35:42,500 --> 00:35:45,700
that. This. There's so much out of your control.

535
00:35:45,940 --> 00:35:49,620
Totally. And it's not. I. Sometimes I hesitate to even say that out

536
00:35:50,120 --> 00:35:53,180
loud because it sounds. I don't. It's not an excuse as to why I am

537
00:35:53,680 --> 00:35:57,180
not doing it or like, no, no, no. That's not how it's taken either.

538
00:35:57,680 --> 00:36:01,060
It's just a matter of, like. Yes. Yeah, I understand why,

539
00:36:01,560 --> 00:36:04,730
like, the gears are a little crunchier. Totally.

540
00:36:04,890 --> 00:36:08,290
There's only one way to smooth those gears out, and they're crunchy for me too.

541
00:36:08,790 --> 00:36:11,530
Right. I mean, I'm with you totally,

542
00:36:12,330 --> 00:36:15,490
but gotta keep paddling, right? Yeah,

543
00:36:15,990 --> 00:36:19,290
totally. You gotta get in the car pretty quick here.

544
00:36:20,890 --> 00:36:25,090
One more thing for the listener. This is gonna be your corner with Max

545
00:36:25,590 --> 00:36:28,490
Doily. Go ahead. Oh, yeah. Oh, you're teaming up for something?

546
00:36:30,750 --> 00:36:35,910
My brain. Oh, yeah. No, I don't have anything except

547
00:36:36,410 --> 00:36:38,990
for maybe some Alberto's burritos. Over.

548
00:36:39,710 --> 00:36:43,230
If we had to do, like, smash, Boom. Best of

549
00:36:43,710 --> 00:36:46,110
Alberto's over. Cafe Rio.

550
00:36:47,550 --> 00:36:50,990
Going. I'm going. Alberto's. Do you go through the drive through?

551
00:36:51,470 --> 00:36:54,670
Yes. Yeah, that's money. That's actually a game changer.

552
00:36:55,240 --> 00:36:58,760
I know. It feels so American, though. A hundred percent.

553
00:36:59,320 --> 00:37:02,440
Every time I see people in any drive through which I have gone through the

554
00:37:02,940 --> 00:37:06,280
drive through myself, I think to myself, this is a weird thing that

555
00:37:06,780 --> 00:37:10,080
we do. And we're so. It's. It's like we're either in too

556
00:37:10,580 --> 00:37:13,920
big of a hurry or we're too fucking lazy to get out of our

557
00:37:14,420 --> 00:37:18,120
car to go get a burrito. My God.

558
00:37:18,280 --> 00:37:21,800
It's both. It's a little disgusting, but it's also,

559
00:37:21,880 --> 00:37:25,490
like, so convenient. Fair. And,

560
00:37:25,650 --> 00:37:29,730
yeah, it's all the things, but Alberto's is just

561
00:37:30,370 --> 00:37:33,330
food for food quality. Better. Yeah.

562
00:37:33,650 --> 00:37:37,170
Yeah, I agree. Yeah. Anyway, so that was.

563
00:37:37,570 --> 00:37:41,090
That was good. That was good

564
00:37:41,730 --> 00:37:45,010
stuff. People know us better. I don't know that they do.

565
00:37:45,570 --> 00:37:48,850
They do. They're going to call. For the record,

566
00:37:49,490 --> 00:37:53,450
when Max suggested that we do a episode

567
00:37:53,950 --> 00:37:56,370
like this, I told him, I don't know that I can because it feels really

568
00:37:56,870 --> 00:37:58,930
raw, and I don't know that I'm ready, but I think we did okay.

569
00:37:59,090 --> 00:38:01,570
I think we got. I think we did all right. And I think we'll look

570
00:38:02,070 --> 00:38:05,330
back at it and feel like this is. I think there's before

571
00:38:05,410 --> 00:38:08,650
this and an after this episode. You're really into it.

572
00:38:09,150 --> 00:38:11,890
I. I don't know why. It just came back to me. All right,

573
00:38:12,690 --> 00:38:15,970
gotta go pick up Lulu. Ski in, sell out.

574
00:38:16,290 --> 00:38:19,360
Out. Not out. Oh,

575
00:38:19,860 --> 00:38:23,200
no. Where is it? There we go.